Catalogue no. BBG085

Loburg

Brewery: Loburg
Beer style: Pils
Glass style: Pilsner
Place: Leuven (Flanders)

Curator’s Notes

This glass took some detective work. Loburg was created by Brouwerij Artois in Leuven in 1977 as a premium pilsner, but never achieved anything like the prominence of its stablemate Stella Artois. Instead, it found a particular market in France, where this increasingly elusive Belgian beer can still be encountered.

The glass seems entirely suited to those premium ambitions. Tall and slender, it has something of a champagne flute about it despite being designed for a pilsner. A small foot supports the gently flaring bowl, while the decoration is restricted to an oval metallic badge carrying the Loburg name and the words “Bière de Luxe Bier”. There are no other markings.

Loburg's relative obscurity has even inspired a small following of its own. During my research I discovered an Australian enthusiast who documents his continuing attempts to track down French bars and cafés still serving it. Sometimes the investigation behind a glass turns out to be almost as interesting as the glass itself.

Loburg

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